So Long LinkedIn Stories

So Long LinkedIn Stories

LinkedIn Stories are fleeting No wait, fleets were on Twitter! Announced on August 31, the current iteration of LinkedIn Stories is being removed on September 30. Liz Li, Senior Director of Product at LinkedIn, stated: we’ll remove the current Stories experience by...
The Importance of A/B Testing in Marketing

The Importance of A/B Testing in Marketing

Creatives gonna create… right? Some people view marketing as an art where creatives dream up campaigns made to inspire and intrigue. They imagine marketers sitting in coffee or art houses thinking of powerful ideas for the masses to consume. While some part of...