3 Key Reasons You Need A Business Plan
Okay so you've decided to start your own business or want to find an investor or partner to grow your current one. It's time to dig into writing a business plan.
The Importance of A/B Testing in Marketing
Some people view marketing as an art where creatives dream up campaigns made to inspire and intrigue. They imagine marketers sitting in coffee or art houses thinking of powerful ideas for the masses to consume. While some part of this story does occasionally occur, it is the small minority of marketing work.In fact, today marketing has become its own type of science with extremely targeted messages aimed at making consumers make a quick buying decision.